# OM Intelligence > Honest AI strategy for SMEs in Europe. Based in Zürich. ## Main pages - [Home](https://om-intelligence.ch/): AI consulting services overview, the Insight Method, contact form - [AI Reality Checklist](https://om-intelligence.ch/checklist.html): Free 10-question checklist for SMEs evaluating AI - [Blog](https://om-intelligence.ch/blog/): Articles on AI strategy for European SMEs ## Blog posts - [3 Questions to Tell If You Actually Need AI (Or Just a Better Spreadsheet)](https://om-intelligence.ch/blog/2026-04-16-three-questions-ai-or-spreadsheet.html): Decision framework for SMEs: consistency test, documentation test, error-cost test to distinguish AI from automation - [Self-Hosted vs. Cloud AI: A Decision Framework for European SMEs](https://om-intelligence.ch/blog/2026-04-08-self-hosted-vs-cloud-ai.html): Cost data, CLOUD Act, 5-criteria decision matrix, hybrid architecture for SMEs - [Responsible AI Is Not a Checkbox](https://om-intelligence.ch/blog/2026-03-24-responsible-ai-what-smes-need-to-know.html): EU AI Act, 7 trustworthy AI requirements, governance for SMEs - [What You're Asked to Build Is Rarely What Needs to Be Built](https://om-intelligence.ch/blog/2026-03-21-what-youre-asked-to-build.html): Problem definition, the XY problem, discovery phase before building - [Practical. Sovereign. Sustainable.](https://om-intelligence.ch/blog/2026-03-05-practical-sovereign-sustainable.html): Core values explained with data, European alternatives to US cloud providers - [Most SMEs Don't Have an AI Problem](https://om-intelligence.ch/blog/2026-03-03-most-smes-dont-have-an-ai-problem.html): Why 80% of AI projects fail, process clarity before technology ## About OM Intelligence GmbH is an AI strategy consultancy in Zürich, Switzerland. Founded by Ole Müller (MSc ETH Zürich). We help SMEs across Europe cut through AI hype and build solutions that are practical, data-sovereign, and sustainable.